The Secret to Thinking Local

Local marketing is a secret gold mine of content ideas. Regardless of where you live, you can tap into the unique culture of your area to catch the attention of your local clients. Here’s Some Quick Tips for Local Content: Analyze your city or town. Film local landmarks. Ask local celebrities for

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Why Think Local?

Here’s Why You Need Local Marketing: People Love Shopping Local Whether it’s out of nostalgia for the good ol’ days or the newest hipster trend, people love mom and pop shops. Local marketing portrays your company as homegrown and personable, even if your clientele expands beyond your town.  You’re Deemed

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man on video camera - videos spooking your customers

3 Video Mistakes That Are Spooking Your Viewers

Are your videos just not working? You might be scaring off your viewers with one of these mistakes: 1. No Creativity Think of videos that have caught your attention (like the Mayhem Allstate commercials, or the new Honda commercial). We remember videos that express their product in an innovative way,

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3 video marketing tricks - man filming on video camera

3 Video Marketing Tricks to Treat Your Customers

50% of your customers WANT more videos from you! TREAT your customers to better videos using these 3 TRICKS: 1. Put the most energy into the first 8 seconds. You only have 8 seconds to capture your viewer’s attention before they keep scrolling. Use those first few seconds to stand

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What is the Rule of 7?

The Rule of 7: A prospect won’t make a purchase until they see your business 7 times. You can reach that magical number by using… Social Media Over 1/3 of customers find products on social media, so you can reach them easily on a platform they’re already using. Boosted Posts

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Facebook Ads are UNDER-rated

68% of Americans use Facebook. 25% of us are on Facebook right now. But 79% of businesses are missing out on this advertising opportunity. Facebook should be one of your TOP ad platforms, and here’s why: Detailed Targeting Don’t waste money broadcasting your business to those who don’t need it.

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3 Ways to Boost Customer Engagement on Social Media

Here’s the 3 Tips: Proper Hashtags Every post should include a slogan hashtag and 2-10 others that are relevant to your company in general. #tellyourstory #digitalmarketing #marketingtips #neworleansbusiness Post at the Right Time You should post during peak traffic time, right? WRONG. Post 1-2 hours before the busiest time to

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Why Your Business NEEDS Videos

Why Videos Work: Videos Catch The Eye Your customers are scrolling… scrolling… scrolling… until their eye catches a video. In a sea of still photos, videos capture your customers’ attention so that they linger and learn more about your brand. Videos Save Brain Power Thinking costs mental energy, and your

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Worried About Wasting Your Marketing Dollars?

The easiest way to waste marketing money is to be confusing. Here’s the quick solution: Stop spending money on marketing efforts that lack a clear message. Every time you post or send an email, the copy should do two things: 1) communicate your unique message to your customer, and 2)

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